Media Effect on Saudi Community’s Knowledge, Attitude and Practice Towards COVID-19: Comparative Cross-Sectional Study
Keywords:Attitude, COVID-19, Knowledge, Media as a Source of Information, Practice
Background: As public health officials seek to contain the virus and mitigate the deleterious effects on worldwide population health and despite many awareness programs conducted by the governments and other agencies, there are certain false beliefs among the general public towards COVID-19. Objectives: To assess the effect of media on Knowledge, Attitude and Practice (KAP) towards COVID-19 among Saudi community with determining factors affecting their level. Methods: A comparative cross-sectional study based on online questionnaire was conducted. A voluntary response sample (651) of males and females aged 18-60 years was included using a structured pre-coded closed-ended, pilot tested Arabic questionnaire including demographic data, source of information, knowledge, attitude and practice towards COVID-19. The participants were divided into Group 1 whose source of information with unsatisfactory, but group 2 with satisfactory one. A univariate analysis Chi-square test, independent t-test and Spearman’s rank correlation were used. Results: The overall mean (SD) knowledge score was 64.9% (5.74); with significant difference between the two groups (p = 0.036). The overall mean (SD) attitude score was 62.6% (14.81); with significant difference between the two groups (p = 0.039). The overall mean (SD) practice score was 57.8% (7.64); with significant difference between the two groups (p = 0.046). Conclusion: Two thirds of the study participants with unsatisfactory source of information, although most of them have average knowledge, positive attitudes and good practices toward COVID-19. As infected cases are rapidly increasing worldwide, it is essential to improve the knowledge, attitude and practices among Saudi community to limit COVID-19 spread. Although with the tangible efforts by the Saudi Ministry of Health, there is a need to increase the public awareness about the seriousness of this pandemic situation through trustable sources of information.
Elsevier. Novel Coronavirus Information Center. Elsevier Connect. Archived from the original on 30 January 2020. Retrieved 15 March 2020. (https://www.elsevier.com/connect/ coronavirus-information-center)(https://web.archive.org/web/20200130171622/https://www.elsevier.com/connect/coronavirus-information-center)
Reynolds, Matt (4 March 2020). “What is Coronavirus and how close is it to becoming a pandemic?” Wired UK. ISSN 1357-0978. Archived from the original on 5 March 2020. (https://www.wired. co.uk/article/china-coronavirus) (https://www.worldcat.org/ issn/1357-0978)(https://web.archive.org/web/20200305104806/ https://www.wired.co.uk/article/china-coronavirus)
Who.int. 2020 [cited 2 June 2020]. Available from: https://www. who.int/ar
The Indian Express. 2022. Explained: What is mucormycosis or ‘black fungus’ in Covid-19 patients, its symptoms and treatment. 11 June 2022. [online] Available at: <https://indianexpress.com/ article/explained/mucormycosis-in-covid-patients-fungal-infections- 7308721/>
https://www.iiste.org/Journals/index.php/JEP/article/ view/51223. Journal of Education and Practice. 2020.
Psycnet.apa.org. 2020. APA Psycnet. [online] Available at: https:// psycnet.apa.org/fulltext/2020-20168-001.html[Accessed 31 May 2020].
Guy R, DiPaola R, Romanelli F and Dutch R. Rapid repurposing of drugs for COVID-19. 2020. PMid: 32385101. Science. 2020; 368:829–30. https://doi.org/10.1126/science.abb9332
Acpjournals.org. Knowledge and perceptions of COVID-19 among the General Public in the United States and the United Kingdom: A cross-sectional online survey | Annals of Internal Medicine. [online]. 2020. <https://www.acpjournals.org/doi/ full/10.7326/M20-0912> [Accessed 31 May 2020].
World Medical Association Declaration of Helsinki: Ethical principles for medical research involving human subjects. URL: https://www.wma.net/policies-post/wma-declaration-of-helsinki-ethical- principles-for-medical-research-involving-human-subjects/ [accessed 2020-09-10] [WebCite Cache ID 6abV91Pny]. 2008. https://doi.org/10.1515/JIBL.2009.12
Gohel K, Patel P, Shah P, Patel J, Pandit N and Raut A. Knowledge and perceptions about COVID-19 among the medical and allied health science students in India: An online cross-sectional survey. Clinical Epidemiology and Global Health. 2021; 9:104–9. PMid: 32838066 PMCid: PMC7420087. https://doi.org/10.1016/j.cegh.2020.07.008
Saqlain M, Munir MM and Rehman SU. Knowledge, attitude, practice and perceived barriers among healthcare professionals regarding COVID-19: A cross-sectional survey. Pakistan J Hosp Infect. 2020; 105(3):419–23. PMid: 32437822 PMCid: PMC7211584. https://doi.org/10.1016/j.jhin.2020.05.007
Almofada S, Alherbisch R, Almuhraj N, Almeshary B, Alrabiah B, Al Saffan A, et al. Knowledge, attitudes, and practices toward COVID-19 in a Saudi Arabian Population: A cross-sectional study. Cureus [Internet]. 2020 [cited 19 May 2021]. PMid: 32637289 PMCid: PMC7331923. https://www.cureus.com/ articles/30981-knowledge-attitudes-and-practices-towardcovid- 19-in-a-saudi-arabian-population-a-cross-sectional-study https://doi.org/10.7759/cureus.8905
Labban L, Thallaj N and Labban A. Assessing the level of awareness and knowledge of COVID-19 pandemic among Syrians. Archives of Medicine [Internet]. 2020; 12(3). https://www. archivesofmedicine.com/medicine/assessing-the-level-of-awareness- and-knowledge-of-covid-19-pandemicamong-syrians.pdf https://doi.org/10.36648/1989-522.214.171.1249
Zaid AA, Barakat M, Al-Qudah RA, Albetawi S, Hammad A. Knowledge and awareness of community toward COVID-19 in Jordan: A cross-sectional study. SRP. 2020 [cited March 30, 2021]; 11(7):135–42. https://doi:10.31838/srp.2020.7.22
Puspitasari IM, Yusuf L, Sinuraya RK, Abdulah R and Koyama H. Knowledge, attitude, and practice during the COVID-19 pandemic: A review. Journal of Multidisciplinary Healthcare. 2020; 13:727–33. PMid:32801735 PMCid: PMC7407756 https://doi.org/10.2147/JMDH.S265527
Alakhrass H, Al Mulla A, Al-Akhrass SK and Aljuaid M. Ministry of Health Saudi Arabia: COVID-19 website benefits and validity and reliability of the data. Health. 2021; 13:40-46 https://doi.org/10.4236/health.2021.131004
How to Cite
Copyright (c) 2023 Manal Ibrahim Hanafi Mahmoud, Nada Alamoudi, Razan Alzahrani, Noha Alamoudi, Noora Abdulraheem Salih, Asmaa Abdel Nasser
This work is licensed under a Creative Commons Attribution 4.0 International License.